And yet are completely meaningless if you really think about them. For instance, an article linked via The Roundup (yes, I rely on them too much, but on days when I oversleep or run, they've already covered everything I'd have covered, so efficiency wins out), quotes Schwarzenegger chief political strategist Mike Murphy as saying, "Perception is the entertainment of politics but substance is what counts."
Okay, aside from the statement's falsity, it's also just goofy.
And ironic considering we're getting increasing evidence of just how thinly constructed Schwarzenegger's gubernatorial facade really is. He's entertaining alright. And he's also 100% perception and 0% substance. Good luck with that client, Mike.